If you want to avoid the crowds of Japan's major cities this summer, Sendai is an excellent choice. Recently highlighted by the travel gurus at Lonely Planet as one of Asia’s top summer destinations, this lesser-known city offers an authentic Japanese experience without the tourist congestion found in the "big three" of Tokyo, Kyoto, and Osaka.
Nicknamed the City of Trees, Sendai offers a refreshing blend of nature and culture. Just 90 minutes from Tokyo by bullet train, it delivers many of the classic Japanese experiences such as historic sites, delicious local food, and excellent shopping, but with a more relaxed, local feel. Thanks to its large student population, the city exudes a youthful, welcoming energy that makes everyday experiences feel authentic rather than overly commercial.
August was mentioned by Lonely Planet as an ideal time to visit. With average temperatures around 27 degrees Celsius, the weather is more comfortable for exploring than many other urban areas across the country. It's also the month of the Sendai Tanabata Festival, one of Japan’s most colorful summer celebrations. The city fills with vibrant streamers and decorations. Traditional parades, music, dance performances, and a variety of street food create a festive atmosphere throughout the city.
Sendai is also known for its regional specialty called gyūtan, or grilled beef tongue. The beef tongue is thinly sliced and cooked over charcoal, resulting in a smoky, savory flavor. It's known as a representative dish of the city, and is something that Lonely Planet recommends visitors try. If you're not a meat eater, you could always consider zunda, a mashed edamame paste which is also well-loved in the region.
