Culture Ehime's Uwajima Castle Sandra Isaka Ehime's Uwajima-jo is one of only 12 remaining castles in Japan with an original main keep. It sits on the top of a hill wit...
Culture Dogo Onsen Festival 2025 Bronwyn O'Neill Every March, Dogo Onsen is dressed up in lanterns and red pinstripes to celebrate its cultural history and provide a platform...
12 Culture Cosplay at Matsuyama Castle Bronwyn O'Neill Assorted cosplayers gather at Matsuyama castle on an autumn afternoon.
Culture Taga Fertility Shrine & Sex Museum Bronwyn O'Neill Whimsical or creepy, but definitely one of the weirdest places on Shikoku
Culture Ehime's Sotodomari Ishigaki-no-sato Sandra Isaka Ehime's Sotodomari Ishigaki-no-sato is a historic stone-walled village by the sea in southwest Shikoku.
Culture Iyo-Kasuri Folk Craft Hall Bronwyn O'Neill The Iyo Kasuri Folk Craft Hall offers visitors a chance to try their hand at a traditional dyeing technique.
Culture Tsubaki Matsuri 2025 Bronwyn O'Neill Tsubaki Matsuri is one of Matusyama's most popular festivals, and one that is unique to the region.
Transportation How to Get to Matsuyama Bronwyn O'Neill Matsuyama City, Ehime Prefecture, has been gaining tourist popularity, particularly with some European travelers who favor mo...
Culture Japanese Mascot Grand Prix 2016 Amanda Ho Meet the winners of the Mascot Grand Prix 2016. Held in Matsuyama city, Ehime prefecture, a whooping 1421 characters made an ...
8 Food Shikoku Ramen Ryoka Bronwyn O'Neill A pleasant torishio base ramen shop in Matsuyama which really shows off the flavours Shikoku has to offer. Worth visiting for...
