Culture Dogo Onsen Festival 2025 Bronwyn O'Neill Every March, Dogo Onsen is dressed up in lanterns and red pinstripes to celebrate its cultural history and provide a platform...
Culture Matsuyama Spring Festival 2025 Anonymous The Matsuyama Spring Festival is held during the first weekend in April when the cherry blossoms are in bloom. There’s a para...
Culture Hojo Kashima Festival 2025 Anonymous In early May, the Hojo Kashima Spring Festival is held in the area known as “Kazahaya” to the north of Matsuyama. On the firs...
Culture Ikazaki Kite Fighting Festival 2025 Ingrid Lezar On May 5th every year, teams fight it out on the banks of the Oda River in Ikazaki--with traditional Japanese paper kites.
Culture Live Earth Matsuyama 2025 Anonymous Live Earth Matsuyama is a festival for music, environmental activism and ethnic food in the middle of May.
Culture Uwajima Ushioni Festival 2025 Elizabeth S Every year in July, Uwajima City celebrates a festival in honor of the ushi-oni, or demon bulls, the city's protectors. Enjoy...
Culture The Murakami Suigun Boat Race 2025 Anonymous The Murakami Suigun Boat Race is a festival that takes place every July. The venue is Oshima Island in the Seto Inland Sea.
Activities Kazahaya Fireworks Festival 2025 Anonymous Kazaya Umi Matsuri is the quintessential summer fireworks event in rural Japan. Join yukata-clad locals for cold beer and oohs.
Nightlife The Mitsuhama Fireworks Festival 2025 Anonymous The summer fireworks in the old port of Mitsuhama are not to be missed. This is Matsuyama’s main fireworks event.
Culture Uchiko's Sasa Matsuri 2025 Ingrid Lezar Uchiko's main street is decked out with colorful paper and bamboo decorations for three days. Teams dress in yukata or other ...
