Come face to face with the Namahage (Photo: Maltese Gallery)

Namahage Museum in Akita

Showcasing living nightmares and fun facts in the Oga

Come face to face with the Namahage (Photo: Maltese Gallery)
Justin Velgus   - 3 min read

You can’t go anywhere in Akita Prefecture without seeing references to the demon figures known as namahage. They are immortalized as souvenirs in gift shops and dance or frighten others when they are mascots at community events. Where do they come from and what are they? You can find out at the Namahage Museum in the beautiful Oga Peninsula area of Akita.

The namahage are often thought of as demons, but in reality they are kami. This Japanese word can be translated as deities or gods. There are various reasons that try to explain the namahage origins at the museum. Some say two millennia ago an emperor from a far away land came with some ogres to pillage the towns of the peninsula. Others say foreigners, perhaps hairy Russians, were shipwrecked near the coast. One thing for certain is the kami in disguise come down from the snowy mountains each year to make their presence known. The monsters enter the households each December 31st during the late evening to scare children and wives that are thought to be too lazy or disrespectful to the man of the house. Young men perform this ritual and you can see a recreation of it at this cultural and historical center.

Oga’s Namahage Museum is divided into two buildings. The first covers the history and namahage’s role into today’s society. There are pictures of the surrounding area, information about the demon tools of torture and clothing, displays of over 60 life-size namahage models and a free photo area to dress up as a namahage. My favorite activity was watching the documentary of namahage history and of scenes of the demons scaring away bad spirits, energy, and children from the household. Some restaurants in Akita have a Namahage theme as well.

The adjacent building requires a separate entrance fee, but you should definitely check it out. Several times a day the Shinzan Folklore Museum, part of the Namahage Museum, puts on performances. Local actors reenact demons bursting through the front door and scare the audience. After much yelling and stamping around, the father of the house offers saké, food, and promises that we will all behave. The demons remind the parents in the crowd that if their children are misbehaving, three claps will bring the demons down from their mountain home. They leave the house, but they’ll be back next New Year’s.

Justin Velgus

Justin Velgus @justin.velgus

Justin Velgus (ジャスティン ベルガス) is the Miyagi Prefecture expert for Japan Travel and a long-term contributor since 2012 with a focus on the Tohoku region.  Justin has written extensively for JT, and other publications such as VisitMiyagi and Sake Today, amassing over 350 published articles...