Established in 1960, the Sanrio company is nothing short of a global phenomenon. Iconic characters from the brand include the likes of Hello Kitty, Little Twin Stars, and My Melody, and they have inspired toys, stationery, clothing, accessories, and more. A special event coming to the Tokyo Big Sight Complex serves as a celebration of all things Sanrio, and is set to include stage performances, character meet-and-greets, limited edition merchandise available for purchase, and more.
The one-day Sanrio Fes requires a ticket to enter, and these can only be obtained via a lottery system. You can find out more details on how to obtain a ticket via the official event website. For those who miss out on tickets, the event is also set to be broadcast online – more details about the online component should be added to the website closer to the date.
Getting there
The Tokyo Big Sight South Exhibition Hall can be accessed in just three minutes on foot from from Tokyo Big Sight Station, which is served by the Yurikamome Line.
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